Day 1 of BE @ Penang

Day 1 of BE @ Penang

Encouraging enterprise occasion professionals and college students to alter the sport, BE @ Penang 2025 opened with nice fanfare and hopes expressed for impactful adjustments in each regional and world MICE.

We at Journey Every day Media have been privileged to be a part of the occasion’s landmark ninth version and heard first-hand some distinctive insights that stand to alter the face of the MICE sector in each the close to and distant future.

From higher accessibility for the in another way abled, to the extra widespread use of progressive applied sciences in occasions planning and administration, to coaching the following era of occasion professionals, BE @ Penang definitely embodied its theme Be the Wave as classes from the primary day swept via delegates’ minds, inspiring them to be half o moulding a sustainable and inclusive business within the occasions to return.

That stated, we share quite a lot of key moments from right this moment’s occasions.

PCEB CEO Ashwin Gunasekaran and chairman Wong Hon Wai open the ninth BE @ Penang via the ceremonial pounding of the workers

Tourism, media research, and occasions administration college students collect within the lobby for a campfire session with Momentum’s Samuel Siew

Accessibility advocate Beatrice Leong (proper) units the tempo for her masterclass on the inclusive occasion expertise

An excerpt from BornTiger CEO Bona Nahyun Lee’s discuss on the AI-powered way forward for enterprise occasions

Hiroshi Tamura, the Father of the Trendy GT-R, shared his insights on management, teamwork, and legacy constructing throughout his keynote presentation

 

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